Police Scotland’s #NotMyFriend campaign

Police Scotland’s #NotMyFriend campaign

On 27th of March Police Scotland launched a public information campaign on Online Child Sexual Abuse with the key aims of identifying and deterring perpetrators who pose a risk to children.

The campaign is targeting perpetrators of online child sexual abuse and signpost them to relevant support pathways in order to prevent offending.

The campaign is using visual creative to address perpetrators directly presenting a positive image of children and young people as empowered and in control of their decisions.

The campaign alerts perpetrators of the personal risk they are taking through their offending behaviour and signposts them to 3rd sector engagement and support.

In addition it encourages the public, children and young people to have the confidence to report suspicious online behaviour.

Find more information on Police Scotland Website 

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